We will work for you every step of the way to sell your home for the highest possible price and in the shortest period of time. We have the tools to meet the demands of a highly competitive, modern market.
Evaluating Your Home for Marketability
One service that we believe is extremely important in the Naples, FL, Bonita Springs, FL and Surrounding Area real estate markets is helping our listing clients to objectively evaluate their homes for marketability. We do more than just a once–over to get the information to put into the various information fields in the MLS®, Multiple Listing Service. We go much more into the detail of the features, characteristics and condition of your home. Every buyer who sees your home will be comparing it to the competition in your area and price range. How your home compares is critical to how soon you sell it and at what price. We’re going to work with you in several areas of concern:
- Interior features & characteristics – This is things such as floor plan, build date and obsolescence, floors & walls condition, paint, kitchen features, room sizes, lighting, skylights, windows, etc.
- Exterior – When a prospective buyer first drives up in front of your home, they’re going to get a first impression that is very important. We help you to look at things like landscaping, exterior paint and condition. Here is an area in which small expenditures can yield big results.
- Condition – Minor repairs can also make a major difference. Many buyers assume that a need for minor repairs indicates a general lack of fundamental maintenance over time. From cracked window panes to scarred walls or doors, we’ll let you know what we believe is important and make suggestions.
Pricing Your Home
When you think about it, there are always many other homes for sale directly competing with your home at any given time. We will help you price your home competitively to attract qualified buyers. The way we do this is by generating a Comparative Market Analysis (CMA) report, which will show you a range of prices being paid for homes in your area. You can complete our online Free Home Evaluation form to get a feel for your home’s market value.
Do you know how many comparable properties to your home came on the market this week? How about how many were sold or taken off the market? Markets are constantly changing, and it’s our job to monitor these changes and keep our listing clients informed. Changes in the competition don’t always require a price adjustment, but they may. Sometimes they just cause us to make changes in our marketing approach, putting emphasis on features that are no longer available in currently listed comparable properties.
All buyers want to pay as little as possible for the home they purchase. Our job is to assist you in countering low offers and buyer resistance to fair pricing. Part of this process begins with the CMAs we do and the price at which we suggest that you list your home. Starting at the right price for the market with a little room for negotiation combines market specifics with buyer human nature factors.
Consider the possibility of post-inspection repair requirements by the buyer(s) as well. The time to think about this is from the first offer, as you don’t want to negotiate a purchase price that leaves you little or no room for possible repairs or condition corrections. Some negotiations are short and sweet, while others can involve multiple counter offers with terms and conditions related not only to price, but also related to closing costs, items included in the sale, partial owner financing and more. Our job is to work with our sellers to know your needs and to tailor the negotiation to those requirements to get the best deal for you.
Inspections and Repair Negotiations
Property inspections can frequently result in buyer requirements for corrections by the seller. Whether you’re prepared for these or they come as a surprise, we’re here to help you to deal with them, as repair disputes are the most frequent reason for contract failures before closing. We’ll do our best to give you information about what we see that buyers may want corrected, but there are definitely things that nobody can anticipate until the inspectors have submitted their reports.
As the buyer is normally paying for and ordering inspections, our job is to make sure that they happen on time and that we receive the inspection reports by deadline due dates. We then meet with our sellers and go over the reports and any buyer objections/requirements to develop a counter strategy.
Every Step Of The Way…
The process of taking a signed purchase contract through to closing involves a great many details, deliveries and document submissions. We coordinate all of this for our sellers, making sure that all phases of the closing process move along smoothly.
- Title – We work closely with the title company and attorneys to make sure that all documents and deliveries are processed in a timely manner.
- Inspections, Survey & Appraisal – Our job is to coordinate access for inspectors and the appraiser, and to accept deliveries of reports as well as any objections or correction requirements from the buyers.
- Repair Negotiations – If the buyer submits requirements for corrective actions to items on reports, we work with our sellers to determine the cost of those requirements and the appropriate response.
- Lender Document Coordination – We monitor all document flows with the lender. As the seller, you aren’t getting a mortgage, but you need to be very concerned with the buyer’s ability to do so and their lender’s process and ability to meet deadlines.
Please take advantage of the resources we have made available to you on our website to help make the selling process as smooth as possible. Remember, we will be working for you every step of the way to make sure that you get the highest possible price for your home in the shortest period of time.